To be able to sell wine, you have to know what you are doing. There are lots of wines available on the market and some of these are specialties. You have to know the differences between French wines and those which come from California, for example. You have to know about the different grape types and colors.

Some people go on a short course, and others go to a college. There are people who have a great passion for the subject and decide to volunteer at a winery or at a wine shop. This may sound strange, but you will make a good impression, and it is the best way to learn. You will start to find out about just about everything.

You will get stressed out if you come out of a course and land up in a job where you have to know everything about all kinds of wine, for the purpose of the job. This can be unrealistic. There is a lot you have to know, and you need to know what to give your customers. They may want something to pair up with their food, which can be technical.

In saying that, they will just be learning about the product that they know about most. They won't know about Californian wines or South African wines. This is probably the biggest difference. However, this just comes with experience. This is not something you can really learn out of a text book. You can go on a short course, but you really have to gain firsthand experience, and that is what is going to get you there.

For local people, they would not usually buy the best of the best, but they will still want good wine. You would have to tell them about any new products that have come in. In a case like this, often wineries also sell other things, like olive oil and balsamic vinegar, so you also have to know a little about these things.

When you feel you are ready to move on, you could decide to move to a specialized shop where you will be working with someone else and here is where you can gain some more experience. However, it is not only shops and supermarkets that sell wine. You can also work at one of the big wineries. Some people travel around the world to work here.

Once you have passed this step, you may want to go to the next level. Wineries are always looking for people with superior knowledge that can offer customers something genuine. For this, you may have to give them more of an education, so this is definitely a step further, but if this is your hobby, you will really enjoy it.

It may sound like a lot to grasp now, and you certainly can't learn all of this overnight, so it does take time. It is for people who see this as a hobby and who really have a passion for it. Those who sell wine don't do it because they are keen on drinking it every single night. They may enjoy a glass, but they enjoy the flavors at the same time. This is something that others don't appreciate.




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